ALEDHEAN, Arthur; KURNIAWATI, Kurniawati; UTOMO, Bernardin Prasetyo; UTOMO, Nicolas Prasetyo. THE MEDIATING ROLE OF SOCIAL INTERACTIVITY BETWEEN CONSUMER ENGAGEMENT BEHAVIOR AND BRAND LOYALTY ON LOCAL PRODUCT IN INDONESIA. Ultima Management : Jurnal Ilmu Manajemen, [S. l.], v. 13, n. 2, p. 352–368, 2021. DOI: 10.31937/manajemen.v13i2.2178. Disponível em: https://ejournals.umn.ac.id/index.php/manajemen/article/view/2178. Acesso em: 15 jul. 2025.