KRISTIYONO, Yokie Radnan; GOZALI, Kimberly. CONSUMER IMPULSE BUYING BEHAVIOUR: THE ROLE OF CONFIDENCE AS A MODERATING EFFECT. Ultima Management : Jurnal Ilmu Manajemen, [S. l.], v. 14, n. 2, p. 321–341, 2022. DOI: 10.31937/manajemen.v14i2.2937. Disponível em: https://ejournals.umn.ac.id/index.php/manajemen/article/view/2937. Acesso em: 13 may. 2025.