RIVALDO, Gregorius. Analisis Pengaruh Informativeness, Credibility, Entertainment, dan Irritation Terhadap Advertising Value Serta Implikasinya Terhadap Purchase Intention (Telaah Pada Iklan Gillette Mach 3 di Youtube). Ultima Management : Jurnal Ilmu Manajemen, [S. l.], v. 8, n. 2, p. 13–31, 2016. DOI: 10.31937/manajemen.v8i2.590. Disponível em: https://ejournals.umn.ac.id/index.php/manajemen/article/view/590. Acesso em: 8 oct. 2025.