Bong, Soeseno. “Pengaruh In-Store Stimuli Terhadap Impulse Buying Behavior Konsumen Hypermarket Di Jakarta”. Ultima Management : Jurnal Ilmu Manajemen 3, no. 1 (June 1, 2011): 31–52. Accessed February 12, 2026. https://ejournals.umn.ac.id/index.php/manajemen/article/view/175.